The Video Wizard | Archive | Video Marketing

What you can learn about email marketing from Borders bookstores…

23. October 2010

I have been in Melbourne for the last few days and am sitting at the airport now, waiting to get on my plane back to Perth. I went to Borders yesterday and bought a book and as I checked out the girl at the counter asked me if I wanted to get offers from them [...]

How Video Fits in Mobile Marketing Today

5. October 2010

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I read a post the other day about how YouTube takes up 13% of data usage on mobile devices which was quite interesting and it inspired me to write this quick post. Mobile marketing is growing rapidly day by day as more and more people rely on mobile devices such as smartphones and tablets, and [...]

What the hell is an Engagement Factor??? And why does Google care?

8. July 2010

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Hear a world class marketer speak about the future of the web and the way Google is ranking search results in the future. Thanks to @pambrossman for sharing this one, great content!

The Power of Video for Email Marketing – Case Study

30. June 2010

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Any good marketer should be testing and measuring their results and promotions on a constant basis. Yesterday, I decided to try something with my email subscribers which revealed a very powerful email marketing strategy that is guaranteed to drive more traffic to your website and higher click throughs with your emails. It has been proven [...]

Sales Gun For Hire – No Payment Required!

29. June 2010

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Sounds like a dream doesn’t it? Imagine if this was possible. Imagine if there was a way you could expand your sales team without actually having to take on more overheads each month. Guess what? With an effective sales video for your website, that’s exactly what you get. There is a lot of hype around [...]

You know someone with a camera? I know a kid that can use crayons!

18. June 2010

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Just a short little rant I thought I’d share with you for Friday afternoon. Sometimes when I’m talking to people about video marketing and what we do at Myvids I often hear the feedback, I know someone with a camera who can edit and do all of that. It’s interesting to see how people can [...]

How to create a ‘Tweet This” button to spread your videos virally

15. June 2010

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I was just researching this for a project I’m working on and found a handy little tool to generate the code you need to customise a tweet this button that will help promote viral exposure for your videos. Click on the image / button on the left here and you can see how this works. [...]

Interactive Video Marketing for my favorite TV Show – Breaking Bad

14. June 2010

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Pretty awesome huh? It’s like a choose your own adventure movie where the plot is based on where you focus your attention while watching the movie. Watch it again and focus somewhere else in the frame while he is talking to you. The first time I watched it he knocked me out with some chloraform, [...]

Frank Kern and Andy Jenkins have a new product launch formula

16. March 2010

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As you probably know I get very excited about the power of video and social media marketing and the opportunity it provides for businesses of all sizes. Recently, you may have been exposed to the launch of Frank Kern’s List Control and also Andy Jenkins’ Video Boss products. When I first saw the way Andy [...]

Shane Dawson the Youtube star – some good insights for video marketing

15. January 2010

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My good friend Mat Balek from VidiSEO shared this on his blog and I thought it was so good I’d share it with you on mine.

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